The objective of this task is to execute a methodical check of product information that is provided on web-sales platforms. These so called web checks are similar to the shop visits in terms of the information that will be inquired.
This task particularly supplements the physical testing and shop visits. Through the web checks, it is possible to cover an extended spectrum of products and geographical regions. It is intended to check the information provided for the same product type on different webpages. The number of products that will be checked online is estimated between 80 and 120 models of TVs.
In the first step, the project team will check the product information provided by the manufacturer on their webpage. The web checks will cover the extended product spectrum of the leading manufacturers which according to DisplaySearch represent about 60% of the European market, as well as national brands.
In the second step, the project team will check the product information provided on the various online sales platforms for the same set of products. Per participating country, it is planned to check about 5 to 10 of these online sales platforms. These include international platforms as well as smaller national wholesalers and discount markets. Shops headquartered outside the EU, but supplying products to EU markets will be also identified and surveyed. Overall, at least 100 e-commerce shops will be checked, twice over the duration of the project.